Incremental Investment in Volunteer Strategy: Identifying Opportunities + Advocating for Growth
The second session in Better Impact's ongoing series on building stronger volunteer programs through intentional, strategic investment. Featuring Beth Steinhorn, CVA, President of VQ Volunteer Strategies & Houston Goodwin, CEO of Better Impact.

Event Overview
Join us for the second session of Better Impact's series exploring how intentional, incremental investment in volunteer strategy can strengthen volunteer engagement, operations, and impact.
This conversation features Beth Steinhorn, CVA, President of VQ Volunteer Strategies, and Houston Goodwin, CEO of Better Impact.
In This LIVE Conversation with Beth & Houston, You Will:
- ✓ Understand how volunteer investment drives engagement and recruitment
- ✓ Evaluate your current program's strengths and opportunities for growth
- ✓ Identify your next best investment and how to advocate with clarity and confidence
- ✓ Discover practical ways to start small, show results, and build momentum

About the Presenter – Beth Steinhorn, CVA
Beth Steinhorn, CVA, is a volunteer engagement thought leader with 30+ years of experience supporting mission-driven organizations in healthcare, education, animal welfare, social services, government, and more. As President of VQ Volunteer Strategies, she partners with leaders across the US and Canada through consulting and training to increase impact through strategic engagement. She is co-editor of Transforming Disruption to Impact and is passionate about using technology to demonstrate volunteer impact.

About the Presenter – Houston Goodwin
Houston Goodwin is CEO of Better Impact, where he is on a mission to help organizations transform how they recruit, engage, and report on volunteer impact. He believes volunteer leaders are strategic drivers of change, and his work at Better Impact centers on building a stronger volunteer technology ecosystem that helps organizations reduce friction, increase engagement, and demonstrate outcomes in a world that demands more data and accountability.
Live Chat with Like-Minded Leaders
Join the conversation during the live session! Our chat will be open for questions and shared ideas. You'll connect with other volunteer managers and engagement professionals from across the globe—all in real time.
Bonus: Earn Professional Development Units
Those who attend the webinar live can earn a Certificate of Completion which can be used towards earning Professional Development Units (PDUs).