Incremental Investment in Volunteer Strategy: Building Systems for Sustainable Volunteer Engagement
The third session in Better Impact's ongoing series on building stronger volunteer programs through intentional, strategic investment. This conversation features Nicole R. Smith, CVA, Executive Director of AL!VE, and Houston Goodwin, CEO of Better Impact.

Event Overview
Join us for the third session of Better Impact's series exploring how intentional, incremental investment in volunteer strategy can strengthen volunteer engagement, operations, and long-term impact.
This conversation features Nicole R. Smith, CVA, Executive Director of AL!VE, and Houston Goodwin, CEO of Better Impact.
In This LIVE Conversation with Nicole & Houston, You Will:
- ✓ Explore practical ways to support sustainable, scalable volunteer engagement
- ✓ Identify gaps in your current processes that may be unintentionally limiting your impact
- ✓ See how strong infrastructure creates a more engaging, consistent volunteer experience
- ✓ Build confidence in prioritizing and advocating for investments that strengthen your program long-term
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About the Presenter - Nicole R. Smith, CVA
Nicole R. Smith, CVA, is the Executive Director of the Association of Leaders in Volunteer Engagement (AL!VE). She is a dynamic leader in volunteer, intern, and community engagement with over two decades of experience across nonprofit and for-profit sectors, including the performing arts, social services, sports, media and entertainment. Nicole brings a creative, scalable, and capacity-building approach to strengthening volunteer engagement, retention, mentorship, and organizational culture.

About the Presenter – Houston Goodwin
Houston Goodwin is CEO of Better Impact, where he is on a mission to help organizations transform how they recruit, engage, and report on volunteer impact. He believes volunteer leaders are strategic drivers of change, and his work at Better Impact centers on building a stronger volunteer technology ecosystem that helps organizations reduce friction, increase engagement, and demonstrate outcomes in a world that demands more data and accountability.
Live Chat with Like-Minded Leaders
Join the conversation during the live session! Our chat will be open for questions and shared ideas. You'll connect with other volunteer managers and engagement professionals from across the globe—all in real time.
Bonus: Earn Professional Development Units
Those who attend the webinar live can earn a Certificate of Completion which can be used towards earning Professional Development Units (PDUs).